Subscribe to My Feed




Tell a Friend




  • Polls

    How Is My Site? / ¿Cómo es mi sitio web?

    View Results

    Loading ... Loading ...
  • Recent Comments:

  • Advertising/Promotion

    « Previous Entries Next Entries »

    Public Ministry Opens Inquiry into Marketing of Breakfast Cereals

    Thursday, February 12th, 2009

    Based on filings submitted by the Alana Institute, the consumer group PROTESTE and the Federal University of São Paulo (Unifesp), the Public Ministry (PM) of the State of São Paulo has opened an investigation into the marketing practices of Nestle and Kellogs regarding their breakfast cereals. Alana and PROTESTE tested 18 breakfast cereals of three […]

    Share

    WHO Takes Aim at Alcohol

    Saturday, January 24th, 2009

    The World Health Organization’s (WHO) Executive Board (EB), meeting in Geneva this week, gave the WHO Secretariat the green light to prepare a global strategy on alcohol consumption.
    The EB is, as the name implies, WHO’s executive arm, giving direction to the Organization between its annual governing body meetings, the World Health Assembly (WHA) held every […]

    Share

    MERCOSUR Adopts Guidelines on Promotion, Advertising & Marketing of Pharmaceuticals

    Tuesday, December 30th, 2008

    I’ve said here many times that Latin American and Caribbean (LAC) nations tend to take seriously the recommendations, guidelines and other soft norms of the World Health Organization (WHO) on any issue involving public health and/or the environment, and I’ve tried to provide a few examples where WHO work has translated into national laws and […]

    Share

    “Cereal Offenses” in LAC

    Sunday, December 28th, 2008

    If you have kids and read the labels of foods you shop for or buy, you probably know well the struggle to avoid buying breakfast cereals that are not loaded with sugar and/or sodium (salt).  Sometimes even when you avoid the obvious culprits (after all, if the name is “frosted,” most of us can guess!), […]

    Share

    LAC Consumer Protection Agencies Agree to Increase Cooperation

    Friday, December 26th, 2008

    When I wrote my Overview of Consumer Law in LAC and Overview of Consumer Authorities in LAC, I somehow overlooked any mention of regional efforts to get the consumer protection authorities (where they exist) to work together.  Let me rectify that first with this post here, and then with appropriate amendments to those two standalone […]

    Share

    New Brazilian Rules on Pharmaceutical Marketing

    Wednesday, December 24th, 2008

    Brazil’s Health Minister, José Gomes Temporão, and the head of the National Health Surveillance Agency (Anvisa), Dirceu Raposo, recently announced new rules on pharmaceutical marketing in that country to replace less ambitious ones adopted in 2000.  The new rules aim at substantially changing how medicines are promoted in Latin America’s largest pharma market, and may […]

    Share

    A Mexican Code on Food/Beverage Advertising to Children

    Tuesday, December 16th, 2008

    Recently the food and beverage industry in Mexico agreed on Code of Self-Regulation on the Advertising of Food and Beverages Directed at Children (Código de Autorregulación de Publicidad de Alimentos y Bebidas dirigida a Público Infantil – PABI).  The code of conduct, signed by companies representing about 70% of advertising in Mexico in the sector […]

    Share

    WHO: Electronic Cigarettes Not Legit Therapy / OMS: cigarrilos electrónicos no son tratamiento legítimo

    Friday, September 26th, 2008

    From the World Health Organization (WHO):
    Marketers of electronic cigarettes should halt unproved therapy claims
    Contrary to what some marketers of the electronic cigarette imply in their advertisements, the World Health Organization (WHO) does not consider it to be a legitimate therapy for smokers trying to quit.
    “The electronic cigarette is not a proven nicotine replacement therapy,” said […]

    Share

    Paraná Takes Aim on New Beer Packaging

    Tuesday, September 23rd, 2008

    First aseptic cartons, then long-necked beer bottles, now one-liter glass beer bottles.  Hmmm, do you think maybe Paraná environment officials are focused on packaging waste issues?
    Earlier this month Paraná’s Environment Secretary, Rasca Rodrigues, again used the press to get a company to the negotiating table.  He publicly attacked the new one-liter beer bottle — dubbed […]

    Share

    An Alcohol Control Bill for Uruguay

    Friday, September 12th, 2008

    Uruguay’s National Drug Board (Junta Nacional de Drogas – JND), Inter-sectoral Coordinator on Alcohol Policies (CIPA) and Ministry of Public Health (MSP) recently presented to the press and public an unusually tough (for a Latin American nation, at least) alcohol control bill that they are sending to the national legislature.
    A Law, Not a Decree
    JND Secretary […]

    Share
    « Previous Entries Next Entries »