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  • A New Recycled Content Standard for Paper/Board in Brazil

    Wednesday, September 23rd, 2009

    As more and more public administrations (municipal, state, federal) in Brazil mandate the procurement and use of recycled paper, whether by law or green procurement policy, the pulp and paper industry has seen the writing on the wall and asked Brazil’s technical strandards-setting body, the Brazilian Association of Technical Norms (ABNT), to formulate a Brazilian […]

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    Wal-Mart Mexico to Promote “Green” Products / Wal-Mart de México promoverá productos “verdes”

    Tuesday, April 14th, 2009

    Walmart stores across Mexico and their suppliers* have launched for “Earth Month” (April 16 to May 3) an aggressive environmental awareness campaign in the press, radio and television promoting sustainable products and showing that purchasing them does not hurt the customers’ budgets.
    “At Wal-Mart de México we work hand-in-hand with our suppliers to encourage them to […]

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    Mario Vargas Llosa, Recycling Ambassador

    Thursday, March 19th, 2009

    Peru’s most famous living author, Mario Vargas Llosa, has been named “Ambassador of Recycling” by the “Recíclame, cumple TU papel” campaign. That’s him in the photo here and the video below, wearing a special white suit designed for him by Peruvian fashion designer Lucia Cuba Oroza and made from recycled paper.  [Temas Observation: Seeing […]

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